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Looking to go viral: How Lincoln businesses are adapting to shifting social media trends
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A Lee Enterprises, Incorporated newspaper. Majority shareholder: David Hoffmann, Hoffmann Media Group.
Alert Top Story
Looking to go viral: How Lincoln businesses are adapting to shifting social media trends
- Jenna Thompson
- Jul 3, 2022
- Jul 3, 2022 Updated Jan 18, 2023
- 0
1 of 2

Dana Davenport, Josie Kinsinger and Dee Bronson (from left) set up a phone so they can film a reel for Instagram at Aria Rose Bath Co. on Thursday.
- KENNETH FERRIERA, Journal Star

Dee Bronson adjusts the settings on a phone before filming a social media video at Aria Rose Bath Co.
- KENNETH FERRIERA, Journal Star
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Dana Davenport poses products for a TikTok she hopes will go viral — body bars, lotion bottles and fragrant candles, all stacked and centered.
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Josie Kinsinger and Dana Davenport practice a dance for a social media post at Aria Rose Bath Co. on Thursday.
KENNETH FERRIERA, Journal Star
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A post shared by Moon & Back Jewels • Paige (@moonandbackjewels)
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Downtown Fremont gets a new ice cream shop
Lincoln staple Cooks Café has survived and grown for 35 years
Lincoln-based Hudl acquires company to expand pay-per-view for high school sports
Directions 2022: Changing times in Lincoln
Explore all of the articles, videos and photos in this year's Directions section here.
Ragged Right
Editor's Pick Alert Top Story
Directions 2022: Downtown apartment, condo projects nearing completion
- Matt Olberding
- Updated May 25, 2023
- 0
Several residential projects in or near downtown, including the 250-foot-tall Lied Place Residences, will open to residents this year.
Business
Editor's Pick Alert Top Story
Watch Now: Lincoln garage owner bucks trend, prides herself on showing she knows what she's talking about
- Lori Pilger | Lincoln Journal Star
- Updated May 25, 2023
- 0
Delta Nelson's entire life has been rooted in the auto industry, so it only made sense when she decided to open The Mechanix Garage in Lincoln.
Business
Editor's Pick Alert Top Story
Watch Now: Housing boom changing role, and rhythm, of downtown Lincoln
- Peter Salter
- Updated May 26, 2023
- 0
Downtown Lincoln's population is expected to reach 10,000 in 2025 — a 730% increase since 2010.
Local
Editor's Pick Alert Top Story
Watch Now: New hotel on Innovation Campus aims to 'bring Nebraska to every guest'
- Chris Dunker | Lincoln Journal Star
- Updated May 25, 2023
- 0
The history, culture and DNA of the Cornhusker state are woven throughout the Scarlet, which is scheduled to open this spring.
Ragged Right
Editor's Pick Alert Top Story
Directions 2022: What's new in Lincoln's restaurant scene?
- Pat Sangimino
- Updated May 25, 2023
- 0
Robin Eschliman's annual review of restaurants in Lincoln found more dining options opened in 2021 than shut down.
Local
Editor's Pick Alert Top Story
Watch Now: From tractors to trading cards, Sandhills Global's online auction sites boom during pandemic
- Zach Hammack | Lincoln Journal Star
- Updated May 25, 2023
- 0
Over $2 billion worth of inventory was sold online through HiBid in 2021, and there are typically anywhere from 700,000 to 1 million items listed on the site at any given time.
Local News
Editor's Pick
Lincoln community a main draw for Assurity executive Douglas
- Evelyn Mejia
- Updated May 26, 2023
- 0
Assurity's Jack Douglas moved with his wife from South Carolina in 2020, the height of the pandemic.
Local News
Editor's Pick Alert Top Story
Watch Now: Telegraph District development continues to reshape eastern edge of downtown
- Andrew Wegley
- Updated May 25, 2023
- 0
What started as an ambitious vision in 2015 has nearly come to fruition for Speedway Properties and Nelnet, which partnered together and bought more than a dozen properties in the once-blighted area in the 2010s.
Local News
Editor's Pick Alert Top Story
Watch Now: After moving swiftly at the start of the pandemic, Union Bank eyes move to Lincoln's iconic bank tower
- Jenna Thompson
- Updated May 25, 2023
- 0
Union Bank & Trust executive vice president Doris Robertson attributes the bank's recent success in part to the innovations the company made during the early days of the pandemic.
Local
Editor's Pick Alert Top Story
Watch Now: Havelock barbecue restaurant finds its way after a series of trials — and errors
- Pat Sangimino
- Updated May 25, 2023
- 0
Before Boxcar BBQ officially served its first slab of ribs to a paying customer in October, the staff experimented with hundreds of pounds of meat and dozens of tweaks to their recipes.
Local
Editor's Pick
Watch Now: Lincoln health care worker tells what it's been like during the pandemic
- Todd Henrichs
- Updated May 25, 2023
- 0
Even when the work is hard and frustrating, Jayne Ellenwood says it fills her bucket to be a part of Bryan's response to the community.
Local
Editor's Pick Alert Top Story
Watch Now: Aquatics center to offer new amenities for Wilderness Ridge members
- JoANNE YOUNG For the Journal Star
- Updated May 25, 2023
- 0
The golf club that opened in 2001 has gone private and among its new features will be a 250-foot-long lazy river, an adults-only pool with a swim-up bar and a six-lane competition lap pool.
Local
Editor's Pick Alert Top Story
Watch Now: Grit and networking lead Doorstep Diner through pandemic to success
- Victoria Ayotte
- Updated May 25, 2023
- 0
"I wrote thank-you cards to anyone that spent money with us. … I wrote hundreds and hundreds and hundreds of cards," owner Laurie Frasier said, even if someone only spent a few dollars.
Local News
Editor's Pick Top Story
Watch Now: South Beltway opens up unlimited opportunities for development
- Margaret Reist
- Updated May 25, 2023
- 0
With the South Beltway set to open next year, some developers worry the city isn’t thinking aggressively enough about spurring growth in an area still largely unserved by sewer and other infrastructure.
Local News
Editor's Pick Alert Top Story
Directions 2022: New Lincoln Chamber of Commerce president says he's home
- Don Walton
- Updated May 24, 2023
- 0
Jason Ball returns home to lead the Lincoln Chamber of Commerce with determination to "keep the ball rolling" for Lincoln as the city develops and grows.
Ragged Right
Editor's Pick
Lincoln hospitals continue to expand, adding new health care features
- Matt Olberding
- Updated May 25, 2023
- 0
CHI Health plans to open a new clinic at 40th Street and Yankee Hill Road, while Bryan Health will wrap up a multiyear expansion and renovation at its East Campus hospital.
Local
Editor's Pick Topical Alert Top Story
Directions 2022: Growing chickens for Costco a link to origins of five-generation Seward County farm
- JOHN SCHREIER For the Journal Star
- Updated May 25, 2023
- 0
Each of the eight Schulz Poultry barns holds 45,000 birds, which arrive at just a couple hours old and spend the next 42-44 days in the barns before going to Fremont for processing.
Local
Editor's Pick
Watch Now: Lincoln restaurant worker tells what it's been like during the pandemic
- Todd Henrichs
- Updated May 25, 2023
- 0
Jada Picket Pin said she enjoys serving first-time visitors to the Green Gateau, as well as regulars who return for the excellent food and quality service.
Local News
Editor's Pick Alert Top Story
Watch Now: Residential developer Melgoza expects Lincoln's growth to continue
- Alex Lantz
- Updated May 25, 2023
- 0
Christina Melgoza has seen big changes in Lincoln during her eight years as director of lot sales at Kreuger Development. She spoke to the Journal Star about Lincoln’s growth, the housing market and more.
Local News
Editor's Pick Top Story
Watch Now: Demand for Lincoln-based startup's app doubling every year
- RYLY JANE HAMBLETON For the Journal Star
- Updated May 25, 2023
- 0
Since CompanyCam's inception, more than 400 million photos have been stored and 15 million projects created largely by contractors looking to better document their work.
Local
Editor's Pick
Directions 2022: Lincoln startups continue to draw attention – and big bucks
- Matt Olberding
- Updated May 25, 2023
- 0
Monolith led a record year for investment in Lincoln-based companies, which collectively raised nearly $300 million in venture capital in 2021.
Local
Editor's Pick Alert Top Story
Directions 2022: How the pandemic has changed the way we work in Lincoln
- Matt Olberding
- Updated May 25, 2023
- 0
Many employees moved to remote work during COVID-19, a trend that's likely to stick around, experts say. But other pandemic effects, such as labor shortages and pay increases, are likely to be short-term changes.
Local
Editor's Pick Top Story
Directions 2022: Food Bank closing in on anticipated move to new headquarters
- NANCY HICKS For the Journal Star
- Updated May 25, 2023
- 0
A fundraising campaign brought in more than $10.3 million for the 7 acres of land near the airport and the 60,000-square-foot new office building and warehouse, almost doubling the Food Bank's current space.
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Editor's Pick Featured
Watch Now: Veteran coach and broadcaster Derrick Pearson brings a new sports radio vision to Lincoln
- L. Kent Wolgamott
- Updated May 25, 2023
- 0
Jay Foreman, Erick Strickland and Vershan Jackson have shows on the The Ticket, which also has programs featuring 22 current Nebraska athletes.
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Directions 2022: Lincoln businesses celebrating milestone anniversaries
- Julie Koch
- Updated May 25, 2023
- 0
The Journal Star invited businesses and other offices celebrating an anniversary divisible by five this year to share their history with readers.
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Directions 2022: Lincoln businesses celebrate regional, national honors
- Julie Koch
- Updated May 25, 2023
- 0
The Journal Star invited readers to share honors that businesses or employees received as best of state, region or nation. Also included is a recap of the major awards presented by business organizations locally.
Ragged Right
Directions 2022: Lincoln Chamber salutes businesses with dozens of ribbon cutting ceremonies
- Todd Henrichs
- Updated May 25, 2023
- 0
In June, the Lincoln Chamber of Commerce resumed ribbon-cutting events to mark new businesses, businesses with new owners, relocated and renovated businesses, business anniversaries and ground-breaking ceremonies.
Reach the writer at 402-473-7241 or jthompson@journalstar.com
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Dana Davenport, Josie Kinsinger and Dee Bronson (from left) set up a phone so they can film a reel for Instagram at Aria Rose Bath Co. on Thursday.
- KENNETH FERRIERA, Journal Star
Josie Kinsinger and Dana Davenport practice a dance for a social media post at Aria Rose Bath Co. on Thursday.
- KENNETH FERRIERA, Journal Star
Dee Bronson adjusts the settings on a phone before filming a social media video at Aria Rose Bath Co.
- KENNETH FERRIERA, Journal Star
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